Local SEO & AI search

Get found on Google and in AI answers.

Local SEO gets your business into Google search and Maps. GEO (generative engine optimization) gets it recommended by ChatGPT, Google AI Overviews, Perplexity and Copilot. Elevate & Code does both for small businesses across the Bay Area, Sacramento, Napa and Yolo County, starting with the website itself.

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What is GEO, and how is it different from SEO?

SEO helps search engines rank your pages. GEO helps AI assistants understand your business well enough to recommend it in an answer. They share a foundation, and a site that ranks well is far more likely to be cited by AI.

AI assistants favor sources that answer questions directly, describe the business consistently everywhere, and can be crawled easily. That's what we build for.

What do you do for local SEO and GEO?

We fix the foundation first, then build the pages and signals that search engines and AI assistants look for.

  • Technical setup

    Fast pages, clean URLs, sitemap, Search Console, and robots rules that let AI crawlers in.

  • Service and area pages

    A page for each service and region, written to answer real searches.

  • Schema markup

    LocalBusiness, Service, FAQ and review markup so Google and AI understand who you are and where you work.

  • llms.txt

    A plain summary of your business for AI crawlers.

  • Google Business Profile

    Setup, categories, services, photos and posts. The biggest single factor for Maps and "near me" searches.

  • Consistent listings

    The same name and description on Bing, Apple, Yelp and directories.

  • Answer-first guides

    Content that answers the questions customers ask AI assistants.

What did this look like for a real client?

For RD Countertops & Showers in Winters, keyword research showed no solid surface specialist ranking in the area, so we built for that gap.

The site has separate pages for countertops, shower walls and laminate, a service-area page covering 11 towns, three buyer guides answering real search questions, full business and FAQ schema with his contractor license, clean URLs, a sitemap and llms.txt.

How long does SEO take?

Technical fixes take effect as soon as Google recrawls, usually within weeks. Rankings for competitive terms build over months, and a Google Business Profile with reviews speeds up local results.

Live work

Projects you can visit today

The Handy Butler homepage: the handyman who shows up like a butler

The Handy Butler

Website and local search · San Ramon, CA

“Got my first customer off the website. They used chat to find a handyman in the area. Yelp reached out not even 9 hours after I added my business, and the guy said the website was the coolest he's seen, with the video going through the house.” Jacob Fewx

Frequently asked questions

How do I get my business to show up in ChatGPT?

Make sure AI crawlers can read your site, answer customer questions directly on your pages, keep your name and details identical everywhere, and earn mentions on other sites. Our guide walks through each step.

Do I need a Google Business Profile?

Yes, if you serve customers locally. It's what appears in Google Maps and most "near me" searches, and it's free.

Can you do SEO for a website you didn't build?

Yes. We start with an audit of your current site and tell you what to fix first.

Do you guarantee rankings?

No one can honestly guarantee rankings. We guarantee the work: every fix and page is documented, and you'll see impressions and positions in Search Console.

Build yours

Want to be the answer?

Book a call and we'll check how your business shows up on Google and in AI answers today.